Securing a job interview is a big deal in a job market that is as competitive as today’s. Take some time to celebrate this victory in your job search before preparing for the big event.

Next, keep the positive momentum going and use the time before the interview to give yourself every advantage and increase your chances of a receiving a job offer:

Perform a SWOT Analysis on You

Commonplace in the business world, a SWOT (strengths, weaknesses, opportunities, and threats) analysis can not only help you answer critical interview questions, but can also create a better resume and cover letter. This exercise will help you articulate your related strengths and create an awareness of areas where you may need improvement.  Additionally, listing opportunities can help you identify future goals such as furthering your education, developing new skills, and traveling to new places. Job candidates who are invested in lifelong learning and self-improvement are often able to set themselves apart in an interview.

Practice Your Stories

Take the list of strengths you developed in the SWOT analysis and further develop it.  Put each strength/skill in the context of a success story which exemplifies that skill in action professionally. A compelling success story gets ‘em every time!

Do a Videotaped Mock Interview

Many people lack an understanding of how much their non-verbal behavior can impact an interview. The mannerisms and facial expressions, that often occur outside of our awareness, can sometimes work in opposition to the words we use in a job interview. Make sure your body and verbal language are congruent, by watching yourself during a mock interview.  There is no better way to get an idea of how you present yourself than to watch yourself in action. Don’t forget to incorporate your success stories!